Contact: Valerie Fields, Marketing Dept.
(919) 870-9540 daytime telephone
FOR IMMEDIATE RELEASE
INFORMATION TECHNOLOGY FIRM INTRODUCES ‘VIRTUAL FRANCHISING’ TO CLIENTS
Raleigh, NC—Oasys Information Services, a Raleigh-based electronic
commerce and Web hosting firm, is introducing “virtual franchising”
services to its new and existing customers. Virtual franchising
technology allows multiple Web site variations for manufacturing and
distribution companies that have individual franchise units,
subsidiaries or multiple retail outlet customers. The online technology
creates unique storefronts while maintaining controlled cataloging and
“Virtual franchising works well for companies that have multiple
facilities and that want to offer complete sales and marketing
capabilities for all branches of the company, including independent
contractors,” said Eric Harris, Oasys founder. “Oasys also offers
complete Web hosting, design, maintenance, electronic publishing and
The virtual franchise model streamlines operations among multiple
outlets, allowing a unique look and design for individual units, while
maintaining internal structures to control inventory and pricing.
“Another benefit is that retailers and franchises are able to leverage
the significant online investments made by larger firms in information
technology,” Harris said. “Virtual franchising condenses the playing
field for small, regional businesses and allows them to effectively
compete in a global marketplace for a fraction of the cost.”
Harris is an 18-year veteran in the information technology industry and
has provided successful IT solutions for corporate clients such as:
Bristol-Myers Squibb, Carolina Power & Light, Medical Web, North
Carolina Mutual Life Insurance Co. and Xerox. He founded Oasys in 1988.
The virtual franchising concept strengthens business relationships in
the manufacturing supply chain between wholesalers, distributors and
retailers, and offers additional sales opportunities for each industry.
The e-commerce element extends the physical boundaries for smaller
retail outlets and provides greater customer access and convenience.
Harris said, “This is a great means for manufacturers to empower their
business partners—retailers—and help them successfully participate in
the digital economy.”
To view sample e-commerce and/or franchised sites, visit
www.diamondavian.com and www.birdieboutique.com.
For more information
about Oasys Information Services, contact Valerie Fields at (919)
870-9540 or firstname.lastname@example.org. Visit Oasys online at www.oasysis.com.
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